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creative personas +
'T' shaped creatives
Broad area of design skill, method and process.
Depth in significant areas of design expertise - related to a design sector - not a design skill set
'T' shaped creatives
T shape
study
notes
identify 3 personas which are most you
Ten faces of Innovation
10 faces notes
identifiable team playing individual personas - each contributing a unique set of attributes and aptitudes
DEMOS report -
new creatives
IDEO shopping cart project -
an illustration of a teaming of creative personas
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