Thematic Analysis

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Problem

Analysing qualitative data from research is a challenging but necessary task in the innovation process. Data acquired during the Learn phase will reveal insights and challenges that lead to research question development and can often provide clues to potential interventions.

Solution

Thematic analysis can be used to make sense of seemingly unrelated material. It can be used to analyse qualitative information and to systematically gain knowledge and empathy about a person, an interaction, a group, a situation, an organisation or a culture.

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